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What Do You Put On Merchandise?

In Practices by Phillip Allen

Now you have it, an article that offers not only some general ideas that you can try for your own merchandise but also a guide for how you can increase the chances of your new merchandise being a hit!

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Marketing You Comic Before Its Design

In Practices by Phillip Allen

Ever wanted to know how a comics’ launch can be so successful? Allow me to let you in on a little secret, it’s never an accident. A telltale of this can be seen before a comic has ever been illustrated

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Selling to Readers at Comic Conventions

In Practices by Phillip Allen

Comic creators spend a lot of their time on comic conventions selling directly to readers. This article covers some recommended practices. Everything from your displays to where to communicate yourself.

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Things Your Website Should Have

In Practices by Phillip Allen

This will be the last article that I’ll write on the use of websites to sell comics. This article ends this short miniseries with a list of some of the things your website should have to meet today’s standards.